I Champion PRO Stories... 




Hello, I’m Johnathan and I’m a Technical Business Strategist with successes in small business marketing technology and enterprise cloud platforms alike that includes the helping manage the streaming launch of NFL TNF on Amazon Prime Video and scale Nike e-commerce, which is just a sampling of the awesome products and people I’ve had the honor to support. For smaller organizations, I help strategize a single PRO (Prepare, Realize, Observe) Story to reduce churn by putting you in the driver’s seat. We will collaborate on my boutique PRO platform, which is a technical insights engine to help you understand the connection between business and tech.

Let’s Strategize to Unlock Tech ROI


Confirm Tech Hurdles for the PRO Story

  • Quick Exploration
  • No “Propose” Ideas
  • No “Realize” Help
  • No “Observe” Goals
  • Know Tech Hurdles

MORE ($995)

We’ll Strategize to Democratize Tech

  • 1 PRO Story a Year
  • I’ll Give a Real Start
  • You’ll Ask to Know
  • We’ll Learn & Grow
  • Use My Tech/Yours
What is a PRO Story?

The PRO Story (Purpose, Realize, Observe) is a targeted method designed to minimize technology hurdles in web tech for businesses and organizations, which is the measurable outcome of the PRO Story. By adopting a succinct product-driven approach, it enhances ROI (return on investment) through a focus on the overarching goals that tailor the web experience for users. Moreover, serving as both a strategy and process, it enlightens clients about the connection between overarching business objectives and technical actions.

Why only 1 story a year?

I’m focused on the goals rather than small and manageable (still important) tasks suited for self-service web editing tools, provided there is a foundation of technology and knowledge like my PRO platform offers. Nowadays, smaller organizations seek to contribute to the process—a reality for which many consultants and agencies are unprepared. My PRO approach emphasizes targeted results crafted to the customer journey, prioritizing organizational needs over my profit.

What is My Tech/Yours?

First, technology or ‘rech’ refers to web-based services like WordPress or Squarespace that your organization (internal or external) uses for creating customer modern web experiences. I have developed a simplified stack over two years (gives a Pagespeed of 75+) and offer it with secure cloud hosting at no extra charge. Lastly, it’s important that hurdles are identified to create better customer-centric bsuinsy strategies that allow you to democratize the knowledge to improve your goals. Moreover, my team and I can be dropped anywhere into the overall process regardless of the web tech without starting from zero like most tech consultants, so we can get started nearly immediately.