I Champion PRO Stories...




Hello, I’m Johnathan, a Technical Business Strategist with successes in small business marketing technology and enterprise cloud platforms. My experience includes helping manage the streaming launch of NFL TNF on Amazon Prime Video and scaling Nike e-commerce, among other platforms. I’ve had the honor of supporting awesome products and people. For smaller organizations, I assist in strategizing at least a single PRO (Problem, Realize, Observe) Story a year to reduce churn and put you in the driver’s seat. We will collaborate on my boutique PRO platform, a technical insights engine designed to help you understand the connection between business and technology.

Let’s Strategize to Unlock Tech ROI


Confirm Tech Hurdles for the PRO Story

  • Quick Exploration
  • No “Problem” Ideas
  • No “Realize” Help
  • No “Observe” Goals
  • Know Tech Hurdles

MORE ($995)

We’ll Strategize to Democratize Tech

  • 1 PRO Story a Year
  • I’ll Give a Real Start
  • You’ll Ask to Know
  • We’ll Learn & Grow
  • Use My Tech/Yours
What is a PRO Story?

The PRO Story (Problem, Realize, Observe) is a targeted method designed to minimize technology hurdles in web tech for businesses and organizations, which is the measurable outcome of the PRO Story. By adopting a strategic problem approach at the start, we can drastically increase bith short-term and long-term ROI (return on investment) by focusing on the incremental goals that tailor the web experience for your users. Moreover, serving as both a strategy and process, it enlightens clients about the connection between business objectives and tech enhancements.

Why only 1 story a year?

I’m focused on the goals rather than small and manageable (still important) tasks suited for self-service web editing tools, provided there is a foundation of technology and knowledge like my PRO platform offers. Nowadays, smaller organizations seek to contribute to the process—a reality for which many consultants and agencies are unprepared. My PRO approach emphasizes targeted results crafted to the customer journey, prioritizing organizational needs over my profit.

What is My Tech/Yours?

First, technology or ‘rech’ refers to web-based services like WordPress or Squarespace that your organization uses for creating customer web experiences. Additionally, I have curated an optimized stack over two years and offer it with secure cloud hosting at no extra charge. Lastly, it’s important that hurdles are identified to create better customer-centric business strategies that allow you to democratize the knowledge to improve your goals. And my team and I can be dropped anywhere into the overall process regardless of the web tech without starting from zero unlike most tech consultants, so we can operate to your needs.